What is the Campbell Soup Company?
A: An American processed
food and snack company.
The company is most closely associated with what?
A: Its flagship canned soup products.
Under its brands, Campbell's produces what?
A: Soups and other canned meals, baked goods, beverages, and snacks.
Where is it headquartered?
A: In Camden, New Jersey.
The classic red-and-white can design used by many
Campbell's branded products has become what?
A: An American icon.
The cans use in pop art was typified by what?
A: Andy Warhol's series of Campbell's Soup Cans prints.
Who founded the Campbell Soup Company?
A: Joseph A. Campbell.
When was the company started?
A: In 1869.
Who was Joseph A. Campbell?
A: A fruit merchant from Bridgeton, New Jersey.
Who was the co-founder?
A: Abraham Anderson.
Who was Abraham Anderson?
A: An icebox manufacturer from South Jersey.
What did they produce?
A: Canned tomatoes, vegetables, jellies, soups, condiments, and minced
meats.
In 1876, Anderson left the partnership, and the company
became what?
A: The "Joseph A. Campbell Preserve Company".
Anderson's son, Campbell Speelman, split paths with his
father and continued to work at Campbell's as a what?
A: A creative director, originally designing the Campbell's Soup Cans.
Campbell reorganized into "Joseph Campbell & Co." in
what year?
A: 1896.
In 1897, John T. Dorrance, a nephew of the general
manager Arthur Dorrance, began working for the company at a wage of what?
A: $7.50 a week ($253 in 2022 dollars).
Dorrance, a chemist with degrees from MIT and Göttingen
University, Germany, developed a commercially viable method for doing what?
A: Condensing soup by halving the quantity of its heaviest ingredient:
water.
He went on to become president of the company from 1914
to 1930, eventually doing what?
A: Buying out the Campbell family.
In 1898, Herberton Williams, a Campbell's executive,
convinced the company to adopt what?
A: A carnelian red and bright white
color scheme, because he was taken by
the crisp carnelian red color of the Cornell University football team's
uniforms.
Campbell Soup became one of the largest food companies
in the world under whose leadership?
A: William Beverly Murphy.
He was elected executive vice president of Campbell
Soup in what year?
A: 1949 and was president and CEO from 1953 to 1972.
Campbell Soup has invested heavily in advertising since
its inception, and many artifacts of its promotional campaigns have proven
valuable in what?
A: The Americana collectible advertising market.
Perhaps best known are what?
A: The "Campbell's Kids" designed by illustrator Grace Drayton.
Ronald Reagan Who was a spokesman for V8 when
Campbell's acquired the brand in 1948?
A: Ronald Reagan.
In January 2010, Campbell's Canadian subsidiary began
selling a line of soups that are certified by what?
A: The Islamic Society of
North America as being halal (prepared in
accordance with Islamic law).
Who served as the company's president and CEO from
2011
through 2018?
A: Denise Morrison.
On December 21, 2018, Mark Clouse, former CEO of
Pinnacle Foods, was named what?
A: The next Campbell's CEO, effective January 22,
2019.